Your org + big data
March 22, 2018It’s a given that by using the Internet, some of your information is tracked and shared. (I.e. that search for... View Article
The limits of social media
August 18, 2014Because being great at social media demands daily and sometimes even hourly attention, it can sometimes feel like everyone must... View Article
Get social
July 21, 2014Great social media has immediacy – this matters now. Great social media has context – this matters because… Great social... View Article
Platform Power
November 4, 2013Consider the platforms available on which to raise funds. On-air has power because it involves human faces and voices making... View Article
The wild world of fundraising online
June 24, 2013If yours is the kind of organization that cares about your brand, and prefers that people interact with you on... View Article
Gratitude and appreciation
February 14, 2013Happy Valentine’s Day! Today is the perfect day to share a special touch of gratitude with your supporters.…A catchy facebook... View Article
Where niceness abounds
December 7, 2012In today’s world, it’s imperative to have an online presence in order to succeed, and sometimes even to remain relevant. ... View Article
What do you have?
December 3, 2012These days, the Oregon Zoo has it all — an amazing baby elephant that’s generating “likes,” buzz and donations aplenty.... View Article
Text to give
November 7, 2012In the aftermath of the recent storm, it’s been impossible not to see it everywhere: “Text REDCROSS to 90999 to... View Article