Ask more online
July 30, 2014Even though direct mail still eclipses most e-fundraising in terms of response rates and net dollars raised, e-fundraising can have... View Article
Better Emails
February 27, 2014Just out today – LKA’s newest toolkit with a focus on enhancing your e-fundraising and e-communications. Check it out here:... View Article
Emails: Not too many… not too few…
December 6, 2013Year-end e-appeals are already appearing. While we know at minimum, you want to send two emails before Christmas and two... View Article
Go edgy or go with the crowd?
December 2, 2013While you might think that Cyber Monday is built for retailers, and Giving Tuesday is built for nonprofits… these are... View Article
Platform Power
November 4, 2013Consider the platforms available on which to raise funds. On-air has power because it involves human faces and voices making... View Article
Email timing
July 23, 2013Unlike direct mail, which can be held up for a day or two in a busy post office, you... View Article
The wild world of fundraising online
June 24, 2013If yours is the kind of organization that cares about your brand, and prefers that people interact with you on... View Article
One Today
May 23, 2013The Agitator beat us to it, but we think this is great too. It’s Google’s new One Today app for... View Article
Little things matter
March 6, 2013For many who seek your organization online, a google search is their first touch point. We did a quick spin... View Article
Gratitude and appreciation
February 14, 2013Happy Valentine’s Day! Today is the perfect day to share a special touch of gratitude with your supporters.…A catchy facebook... View Article