Holiday clutter

December 10, 2013

Trees… lights… snowflakes… bows… glitter… sparkle… with holiday decorating in full swing, it’s tempting to give your year-end appeals a... View Article

The tax deduction case

November 26, 2013

What’s your best lead for year-end giving? A reminder about tax deductions?  We don’t think so. While there’s no real... View Article

The end

November 6, 2013

Successful fundraising, marketing and PR pitches have one thing in common: FOCUS. Here’s a simple trick to help you build... View Article

Say it again

June 26, 2013

Great fundraising spins your story in a multitude of ways across the year.  But the foundation of true effectiveness is... View Article

Why. How. Now.

April 22, 2013

Three elements every effective fundraising initiative includes: Why support is important. How to make your gift. (This includes how much... View Article