Asking matters

August 31, 2012

  Last night, I completed the third book in the Hunger Games series.  Definitely not my cup of tea. Yet,... View Article

Show… don’t tell

August 28, 2012

Flipping through a magazine yesterday, I ran across an intro letter that included a big, bold, colored line in all... View Article

Make your e-news sizzle

August 23, 2012

Your e-newsletter is not free.  Nor is it the “free” place for everyone in your organization to promote their own... View Article

Splash of the week

August 20, 2012

Thank goodness we had another worthwhile television event to distract us after the Olympics. Shark Week! This year marks the... View Article

Spectacular!

August 14, 2012

 BIG * BOLD * BRIEF * CONNECT * TRANSFORM * IMMERSE In the afterglow of the octopus-laden extravaganza that was... View Article

Consistency matters

August 13, 2012

   Know your message. Know why it’s your message. Don’t get bored of your message. Stay consistent.

Is it yours?

August 9, 2012

In the wake of the ruckus over Jonah Lehrer’s fabricated quotes in his best-selling book, Imagine, I was looking through... View Article

The view from here

August 7, 2012

This time of year, many of us travel elsewhere to seek a different view or experience. When it comes to... View Article